Corporate Cause...Signature Program...Cause Related Marketing
"Building Business Through Strategic Giving"
Do you want to bring focus to your philanthropy and social responsibility efforts? Build or enhance your corporate reputation? Develop a strategic, integrated approach to giving rather than supporting a collection of unrelated programs? Impact the bottom line? Increase employee pride and morale?
We'll help you discover where to play and uniquely add value through Corporate Cause...Signature Program...Cause Marketing Initiative. Learn how to build a strategic platform that builds your reputation among key stakeholders and guides your giving decisions.
Identifying and developing your Corporate Cause takes time and commitment. We have years of experience and a proven track record with developing and running a successful Corporate Cause. We can help you:
• Enlist your senior management
• Benchmark with peers, employees, stakeholders
• Review your existing programs
• Identify your cause
• Develop your communications plan
• Enroll your brands to build both individual brand and corporate equity
• Identify and develop cause-marketing opportunities
• Work with your advertising and PR agencies
• Design goals and measures
Our team of experts can help you identify the right cause for your company. We’ll show you how to embed it throughout your organization -- tailoring your efforts to be globally and locally relevant.
Full Service Consulting Group
Global Business Giving Solutions, LLC